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With the abundance of digital and social media marketing content these days, videos are the ones that grab the attention of consumers the most. Video marketing is used predominantly to increase brand awareness, as well as educating your customers and generating leads. When people hear information, they're likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retain 65% of the information three days later.Here are some of the reasons why you should use video marketing: