
I’ll be honest, I’ve never been a big fan of Twitter. I much prefer to use other social media platforms, such as Facebook and LinkedIn.
However, I'm not a complete fool and realise there are many active users on Twitter and as mentioned in my previous blog, you
should always go where your audience go. Therefore I tried to help my team by actively getting involved in a couple of our Twitter accounts e.g.
Strategy Plus . After a month of having daily input, posting various different types of content and interacting with other Tweets. I found it hard to believe that there had been very little engagement. Even with a couple of thousand existing followers and by including relevant hashtags, other account handles etc.