The internet arguably has changed our behaviour as consumers, gone are the days people see a car ad and go down to the dealership. The internet is now the next stop before any contact is made.
01 Mar How have websites evolved?
WayBack Machine. My Dad created Strategy Plus helping big businesses venture in to new markets back in the 90's. Businesses like Knight Frank needed websites in foreign languages for new offices in places such as Prague. My Dad went on the hunt to find somebody called a web developer. This is how Cristian joined the business and started to build websites in 1997!
2001This was arguably the biggest year for Strategy Plus as I gradated from University and joined the family business! Take a look at the first SP homepage I could find dated back to 2001. Unlike today's websites, this homepage had a couple of flash files with moving images. This was all pretty advanced back then and I still like the simplicity of it.
SEO stands for... Dan if you're reading this I'm joking! It actually means Search Engine Optimisation, which in English means getting organic (or unpaid) visibility for a website on any given search engine. In simple English it essentially means trying to get on the first page of Google. I know what you're thinking: Special Entertainment Operator does sound cooler, but oh well we'll settle for what it actually is.