Articles

What do you use social media for? Networking to generate inbound leads for your business? Are you unsure how you can focus your efforts to meet your lead generation goals? Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail and PPC (Pay Per Click) advertisements, according to HubSpot. If you’re starting a campaign, Facebook, Twitter, LinkedIn and Google+ are all excellent platforms to build on, but knowing how to pull leads from the conversations that happen on these platforms takes some knowledge and practice.