Algorithms Tag

SEO Google Penguin 4.0 After a long wait, and some algorithm fluctuations considered to be normal, Google's Penguin 4.0 algorithm update was rolled out on Sept 23rd 2016. Google's previous update was in 2014. Penguin 3.0 may have only affected less than 1% of US/UK searches, but that calculates to 12 billion queries. So what is Penguin 4.0? We’ll explain a little later, but first, let’s refresh our memory with what Google Penguin is:

Search Engine Optimisation (SEO) is constantly changing, with new updates being released, different trends, strategies etc. it's evolving; this year Google's algorithms have updated multiple times. To keep up with all of the updates and transformations, business SEO efforts may need to be altered: Optimise for mobile...