Social media marketing Tag
27 Apr The Top 5 Social Media Tools You Need to be Using!
If you are a business that wants to get serious about social media then there are a number of tools you can use to help you schedule and manage the process. We have listed the top 5 social media tools that we think you should be using. We believe these tools can take your social media strategy from OK to slay!
01 Mar How Has the Internet Changed People’s Buying Behaviour?
The internet arguably has changed our behaviour as consumers, gone are the days people see a car ad and go down to the dealership. The internet is now the next stop before any contact is made.
05 Jul Why should you invest in social media?
Even though we are in the digital age, many people still wonder why it is important to have a presence online. They may wonder how it can help their business or brand and why they should bother to invest time and money into social media. So we decided to compile a list to decipher why you should be dedicating some time to getting your message across clear and concisely on social media platforms.
27 Nov The importance of social media for small businesses
How does social media differ for small businesses?
Social media is a great tool for small businesses and - relatively speaking - the cost of entry is low. According to the social media marketing industry report, 92% of small business agree that social media is a crucial part to their marketing. More than 50% of small businesses agree that social media increases sales.
However, small businesses fail when trying to compete with bigger companies. Bigger companies have what seems like unlimited content while small businesses do not have the funds or time to reach the same level. Rather than competing with the big boys, however, small companies can grow by concentrating on creating loyalty, brand awareness and increasing the traffic to their website.
02 Nov Putting The “Social” in Social Media Marketing and Management
It's easy to forget that social media is social. With the rush to an ever-expanding list of new mediums and networks, SMEs need to invest time in engaging with their community of followers and connections. Are you just broadcasting your message out to the world? Or are you truly engaging with your customers and audience?
29 Oct Easily Adaptable Content Marketing Tips
Content marketing is a phrase we hear when seeking to create a successful social media marketing strategy. It is the one marketing tool that is essential for acquiring more web traffic and receiving a much higher amount of engagement on your social media profiles. The said content can be anything from a website's 'About Us' page to articles, however, it is more commonly associated with blog writing, which links back to SEO, as it is this practice that simultaneously provides the most success but also the most frustration. Below are a few tips that will hopefully inspire your future content marketing approaches.24 Sep Implementing a Social Media Strategy for Small Businesses
Before the internet, businesses had relied on door-to-door interaction and marketing in order to engage with the public. Since then, technology has ruled our inbound marketing methods, evolving so to enable us to create motion pictures, opening up new paths in TV and radio and then...
18 Sep Tips for creating engaging company updates on LinkedIn
LinkedIn is an incredible place to network and market your business and skills. However, you may come to a standstill when you ask yourself: what will be my audience like to see? What content is compelling? Well, you need wonder no longer as we have a solution!...
24 Aug 5 tips to help your brand go viral
Going viral is a main goal for a majority of brands because of the promise there will always be someone to view the content that is posted, someone from the billions of daily online users. However, a lot of businesses will only see a few hundred...
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