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Dan’s Blog

Storytelling focuses on increasing consumers’ emotional involvement in your brand, differentiating you from your competitors, inspiring your customers and increasing loyalty. Since stories connect people with other people, brands and products, businesses cannot succeed without this connection. Thanks to social media channels, it’s far easier...

You may be thinking....I haven't got time to create new blogs, so why would I spend time updating old ones? Well, you may be surprised when looking at your website's analytics to find many of your old blogs to be generating most of your traffic. I mention this because we noticed that the 2nd most popular page on our website was a blog from 3 years ago, which was discussing drop shipping tips for eCommerce businesses. If the blog is doing so well, why would you think about changing it?