For the tracking of detailed performance of existing traffic on your online store, or to track specific actions carried out by shoppers, the eCommerce store reporting in Google Analytics will need to exceed its basic user performance metrics. If you add event tracking to your more...
A recent survey has found that smaller businesses depend highly on social media than any other media, and it is in fact drawing the most expenditure and usage. Social media is currently topping other media platforms, for small to medium businesses, excelling in usage and spending. The...
The necessity of managing social media for your business is inescapable, so hiring a skilled person for the job is wise, of course, but it isn't always the most simplest task finding the right person for the skills to do the job. If you're searching for...
There has been an impressive rise in eCommerce sales from last year, and thanks to the development of new technology, that 20% increase means that around £1 trillion, give or take, has been spent on eCommerce in 2014! The way to purchase something now isn't by...
Facebook have tweaked its News Feed to address the problem of seeing days-old posts on the platform. The problem with the News Feed not being as fresh as it could was acknowledged by the company's software engineers, Erich Owens and David Vickrey in a blog post: Our...
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