Can your retail site handle the traffic deluge at busy shopping times of the year? Here are some of the performance-testing mistakes you should be avoiding: 1. Not testing your production environment Many companies test a staging or development system that they believe accurately reflects the production environment,...
The most cost effective way to make strangers into customers and then to promoters The proven methodology for the digital age Inbound marketing has been the most effective marketing method for creating online revenue since 2006. Rather than buying adverts, email lists, and forcing your message on people that may...
Studies carried out by eye-tracking and research, have discovered the science behind how people view a website. They found ten useful findings and we've shared them with you, to help you optimise your site to fit the findings. 1. All eyes on the top left corner When a...
How is your social media marketing plan looking at this current time? Like many, your time and effort may be solely spent on Twitter, Facebook and LinkedIn, which are guaranteed to drive you a lot of traffic, but there may be another service that you hadn't...
Twitter's experimentation with different features in its mobile app and on the website, isn't something that stirs up a lot of fuss. Though Twitter's latest experiment, which sees favourites becoming like retweets and being visible on the main feed, is making Tweeters angry. Ooh now twitter inserting...
Whether you’re new to the eCommerce game or you're a seasoned online seller, we're sure you’ll add a couple of these tools to your online toolbox. Online tools are essential to support you in growing your eCommerce shop. Memberful - Professional membership software used by the web's biggest creators....