Case Studies

PAD Lifestyle

Growth Packages
PAD Lifestyle [Case Study] 1
PAD Lifestyle is an independent boutique with a store in Edinburgh and concessions in Harvey Nicholls across the UK. As well as the traditional stores, PAD have online sales on Trouva, Harvey Nicholls and
NB. Unfortunately, the business was closed permanently in 2021 due to the pandemic hitting retail sales.
overall CR increase
revenue increase


To increase revenue on, whilst reducing the an overall sales and marketing spend to just 15% of total revenue.


Increased the overall CR by 28.77%

Increased revenue by 48.55% whilst halving the spend


  • Increased revenue by 11%
  • Reduced the Marketing and Advertising percentage of revenue from 33% to 16%

NB: the dates for these stats were taken from June 2021 and compared with 12 months before for a fair comparison. Only percentages are shown due to client confidentiality.