Digital Marketing

72% marketers believe that traditional marketing is no longer sufficient. (Digital Vidya)

Over 3bn Social Media users and those aged 55+ are twice as likely to engage with brands online

(Brandwatch, 2018)

&

 

81% of people start their research online before buying

(Adweek)

Digital Marketing
it’s all about the strategy

No one can deny the powers of the internet. There’s potentially millions of people online all wanting to hear about your brand – and they’re just a click away.

There’s no luck involved. It’s all about getting that winning formula.

Developing the right strategy, with exactly the right content, shared at exactly the right time.

Sounds simple? Well, we do the hard part for you.

The Strategy Plus Six Stage Digital Marketing Process

Listen

We listen and learn. We listen to your customers, understand what they’re looking for and learn how they consume content. We listen to the competition too, to learn exactly how to position your business in the market.

Strategy

Every brand needs a strategy. And so does every project. We carry out the research and design a strategy to suit your budget, targets and business.

Create

High quality content is the fuel for Inbound Marketing. Crafted content will help to boost SEO, social media and email marketing to give your brand a voice amongst all the noise.

Engage

So, you’ve got in front of your customers, now what? It’s all about keeping them engaged so they don’t go elsewhere. From social media that suits your brand’s style to tailored email campaigns designed to get results, we make a strategy to get your customers attention, and keep it.

Convert

Once you’ve got your customers attention, how are you going to convert that to sales? We craft the perfect message, ensuring a call to action is in the right place at the right time.

Grow

Sales are great, but what we want is customer loyalty. We use all the right techniques to keep your company at the forefront of customer’s mind, so you can grow from strength to strength.

So how do we do it differently?

 

Without giving away all our secrets, we create a holistic strategy to ensure digital marketing success.

Inbound Marketing

Since 1997, Strategy Plus has been exceeding the goals set by hundreds of SME’s up and down the country.

And how are they achieved? By following an ‘Inbound Marketing’ strategy that really works.

We follow a holistic Inbound Marketing methodology, that changes along with customer behaviour.

There are no huge upfront costs which come with traditional forms of marketing. Instead, it’s creativity that organically improves your Digital Marketing ROI. And over time, this growth can increase exponentially.

All of this work is completed in-house by our experienced team, using the latest and most up to date software. From Google Analytics, to Webleads and Moz, we’ll show you the results, so you can convert your site visitors into sales or leads.

Video Marketing

By 2021, people will spend 100 minutes a day watching online videos. 

And those people could be your customers. 

We’ve now brought our video capabilities in-house to allow for video production to be available for any business – large or small. That means offering you a cost-effective way to add another element of marketing to your business, and attract a new wave of customer.

We’ll even carry out a free video review to see how we can help with your online marketing.

Workshops

We can even help you improve your in-house capabilities by attending one of our specialist workshops.

We give them the know how to help boost your marketing efforts, giving them the opportunity to learn from experts in the digital marketing field.

We believe a holistic approach with honesty and transparency will help you succeed in the long term.