Articles
18 Feb UK ecommerce is set to top exports of £28b by 2020
UK e-commerce exports are expected to hit a staggering £28 billion by 2020 as UK retailers are set to enjoy a trade hike that will outdo the US and Germany by a long stretch. A report by Google discovered that in 2013 the UK’s trade...
18 Feb The importance of creating a Unique Selling Proposition(USP)
Your unique selling proposition (USP) is crucial to driving leads and conversions. There is growing competition in all industries and the goal of being noticed and remembered for the right reasons is becoming quite a challenge.
15 Feb Why Your Brand Needs Powerful Storytelling To Grow
Storytelling focuses on increasing your customers' emotional investment in your brand, and perfect way to differentiate you from your competitors. In the process you will inspire your customers to purchase and increase their loyalty long term. Since stories connect people with other people, brands and...
28 Jan WHAT ARE THE ADVANTAGES AND DISADVANTAGES OF DROP SHIPPING?
An e-commerce business has many things to take into account when setting up – delivery arrangements, where the stock will be stored, the most cost-effective and least time-consuming way for the company to arrange its items. Drop shipping is effectively taking out the process of...
28 Jan THE FUNNIEST COMEBACKS FROM TWITTER GIANTS
Twitter is a really brilliant platform to use for interacting. Brands can use it to talk with both customers and journalists as well as Public Figures and Institutions. By the way, their comebacks can be a little – shall we say – ‘full on’. It...