Optimisation Tag
18 May Boost the success of your eCommerce website
The eCommerce economy is expanding and is expected to continue to do so in the future. For tips on how to boost the success of your eCommerce website, keep on reading. Don't jump straight in Many make the mistake of rushing the launch of an eCommerce website. The...
30 Apr Facebook introduces video chat
On Monday, Facebook announced the new Android and iOS update for its popular app, Messenger that allows video chat to other users. The app now features a video camera icon on the top right-hand of the screen in a chat. Provided both you and your contact have...
27 Jan Making your SEO global
As a company, it may be a default to optimise your SEO with specific locations in mind with the belief that their content will be served from the corners of the world. It is a common misconception that SEO is that simple, however, in order to...
03 Dec Make email marketing stand out on mobile devices
Sending out an email marketing campaign, a business would initially imagine the email being accessed via their computers and laptops, through their inbox, however, recent data has confirmed that 65% of emails are presently being opened on smartphones and tablets. If your business targets consumers who...
27 Nov Online marketing tactics
Online marketing is a stellar job and ensuring that your content is up to standard when you have a load of other jobs to do, can be trying. Although, there are definitely tactics that can be implemented that do not take too long: Getting a captivating headline A headline is...
06 Nov The advantages of having a Tumblr account
Of all the social media platforms your brand can utilise, Tumblr isn't one that will cross your mind. However, it may be something to consider as its growth in popularity as more celebrities are taking to it mean that more consumers are going to be focusing on...
14 Oct 14 eCommerce events to track in Google Analytics
For the tracking of detailed performance of existing traffic on your online store, or to track specific actions carried out by shoppers, the eCommerce store reporting in Google Analytics will need to exceed its basic user performance metrics. If you add event tracking to your more...