Brand storytelling is all about focussing on increasing your customers' emotional investment in your brand. It can become the perfect way to differentiate you from your competitors. Throughout the brand storytelling process, you will inspire your customers to purchase. By creating a story behind your brand,...
An eCommerce business has many things to take into account when arranging its setup. From delivery arrangements, where the stock will be stored, the most cost-effective and least time-consuming way for the company to arrange its items. And a method that works for a lot of eCommerce...
Twitter is a really brilliant platform to use for interacting. Brands can use it to talk with both customers and journalists as well as Public Figures and Institutions. By the way, their comebacks can be a little – shall we say – ‘full on’. It...
